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From the point of view of product managers, the value of DPDK gateways: How to convince clients with technology?

At a new launch, the product manager Lee Ryo is telling his clients about the latest company network equipment.——The high performance gateway based on DPDK technology is a source of headaches for corporate clients with network performance problems.

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At a new launch, the product manager Lee Ryo is telling his clients about the latest company network equipment.——Business clients are troubled by the problems of web performance, but wonder how the new technology will change the status quo. As a product manager, Li knows well not only about the products themselves, but also about explaining their value in plain language and using practical casework to dispel their concerns.
What is the DPDK gateway? How is it different from traditional ones? Why does it stand out in competition in markets? These are the most important concerns of clients and the focus of product managers on how to think every day.

The Product Manager Challenge: How to explain DPDK gateways to clients?
As a product manager in the field of network equipment, Li realizes that the most important thing to clients when choosing products is alwaysThe resolution of the pain and the return on investmentAnd the DPDK gateway, as a technology-driven product, is not well aligned with client needs and can be obscured.
Li Rang found that when choosing the gateway equipment, customers had several main pains:

  1. Performance bottlenecks in high-flow environments(b) Limited capacity to handle traditional gateways, resulting in network congestion at peak times of enterprises and disruption of operations.
  2. Demand for low delays: The financial, live and electric industries are extremely sensitive to network delays and traditional equipment is often not met.
  3. Overcosting of the transport: Complex configuration and upgrading processes add to the burden of IT teams, while at the same time generating additional service costs.
In response to these pains, Li Riang summarized the three core values of DPDK gateway:Performance enhancement, flexible configuration and cost optimizationThese advantages not only respond directly to client concerns, but also provide evidence of the actual effects of products with data and case studies.
Dissect the core strengths of DPDK gateways from a product manager ' s perspective

  1. Performance improvement: traffic will never be blocked again
    The traditional gateways perform poorly in high-flow environments, mainly because they rely on the kernel processing data packages of operating systems, which are less efficient. By means of user-state package processing techniques, the DPDK gateways directly bypass the inner core, minimizing delays and performance bottlenecks.
Li Rang has shown the gap in a visual way with a set of data:
  • The maximum number of data packages that conventional gateways can process per second is 1 million, while the DPDK gateways easily reach over 3 million.
  • In scenarios where real-time requirements are very high (e.g. online games), the DPDK gateway is delayed from 20 ms to less than 5 ms, which significantly enhances user experience.
  • Flexible configuration: tailor-made enterprise-specific solutions
    The programming of the DPDK gateway has made it no longer necessary for a company to have access to the network.“Will do.”Equipment, but it can.“Custom”Network rules that suit their own business. For example:
  • For the power-marketing platform, priority could be given to allocating bandwidth payment systems to ensure that client payment processes are not interrupted by network problems.
  • The streaming media platform optimizes the transmission path of video streams and reduces Carton and load time.
The DPDK gateway product launched by NatShell not only supports user-defined network rules, but also incorporates visual management tools to help businesses move quickly and adjust their configuration easily. This user-friendly design adds a lot to the product.
  1. Cost optimization: reduced transportation-related burden
    Li also often uses the cost of a carrier to convince clients. The DPDK gateway has the following advantages compared with the frequent upgrade and maintenance of traditional equipment:
    • The simple visualization of the configuration process has significantly reduced the reliance of enterprises on external technical support.
    • High performance means fewer hardware deployment requirements and enterprises can perform more tasks with fewer equipment, thereby reducing overall investment.
Clients have always been concerned with value for money, and the DPDK gateway provides a convincing answer through dual optimization of performance and cost.
Client case: NatShell How to Work with Financial Industries
In a client visit, Li ran into a financial enterprise that is undergoing digital transformation. The CTO of the company has identified its needs:

  • The network must be fast enough to ensure a millisecond response time during the transaction.
  • Systems must be stable and reliable and not allow for failure even during peak periods.
  • It is hoped that the cost of equipment for transportation and maintenance will be reduced and new hardware resources will not be invested frequently.
NATSHEL_BRAND has tailored a set of DPDK-based solutions for the enterprise:
  • Data ingestion by the trading system has been significantly enhanced through the multi-nuclear parallel processing capacity of DPDK.
  • Introduction of a smart web management platform to enable business IT teams to monitor network performance in real time, locate and solve problems quickly.
  • Using 20 years of technological deposition at NatShell, the depth of optimization was made to address the special needs of customer trading systems and to ensure that the network remained high-availability.
Ultimately, the enterprise not only solved long-suffering web bottlenecks but also saved about 30% of IT costs. This success has also convinced Li that the market prospects for the DPDK gateway are promising.
Role of product manager: connecting technology to user needs
Li used to say:“The technology is more advanced and the client will not pay for it if he does not understand.”As a product manager, his duty was not only to build good products but also to communicate and guide clients to truly feel the value of technology.
The DPDK gateway has gained increasing recognition from clients, and is backed by the deep-rooted technology of firms like NatShell, as well as by the heart-to-heart transmission and interpretation of products managers. With Lee’s facilitation, the DPDK gateway has become a preferred option for upgrading many business networks, while the brand influence of NATSHEL_BRAND is growing.
The balance between technology and value
From the point of view of product managers, DPDK gateways are not only a technological innovation but also an effective tool for generating value for businesses. In this highly competitive market, only products that solve the real problems of customers can gain true recognition.
NATSHEL_BRAND, with its 20 years of technological default and excellent service capabilities, is leading the market wave at the DPDK gateway. If you are also worried about upgrading the performance of the enterprise network, contact NATSHEL_BRAND, we will use our strength and experience to find the best answers for your network development.

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